• UWA announces “Calling All Tigers” day of giving

    Posted: October 16, 2017

    Author: Public Relations

    On Tuesday, Nov. 14, University of West Alabama alumni, students, faculty, staff and friends will come together for the University’s inaugural UWA Giving Day, a 24-hour fundraising drive to benefit students and initiatives across campus.

    Throughout the day, matching and challenge opportunities will be announced to increase the impact of contributions. A slate of University Celebrity callers will spend the day connecting with friends, fellow alumni, and colleagues to assist with the phone-a-thon portion of the drive, Calling All Tigers.

    The initiative has garnered quite a few supporters and corporate sponsors already, and coordinators expect that list to continue growing.

    “We are looking forward to this exciting day to connect the entire University family in sharing a common goal, which is raising funds for all of our programs and initiatives, from scholarships and academic empowerment to athletics and outreach and enrichment activities,” said Danielle Buckalew, director of alumni relations and annual giving at UWA.

    The Calling All Tigers marathon begins at 9 a.m. on Nov. 14 and continues until the same time the following morning. There are additional ways to give, including online at giving.uwa.edu, stopping by the event call center on campus at Brock Y-Hall, or by calling in at 205-652-3939.

    “With several options for pledging support, we hope that our alumni and friends will step up and be counted as part of this important drive,” Buckalew said.

    “Everyone has an opportunity to make a positive difference and make a great impact on whatever is most important to them at UWA.”

    Coordinators ask for support of the University family in spreading the word about giving to UWA and joining the conversation online by using the hashtags #UWAGivingDay and #CallingAllTigers.

    The giving marathon is a collaboration between UWA’s Office of Institutional Advancement and senior integrated marketing communications students. The IMC students have guided the direction of marketing and promotion, as well as sponsorships for the event. They will also drive the social media engagement for the marathon.

    “The spirit of giving is contagious,” Buckalew said. “When someone gives to the University, it’s important to us that they share their decision with former classmates and friends. It shows their commitment, which is encouraging, and it also reminds others who may not have known about this particular opportunity to make a difference. Social media is where we hope the giving wildfire will spread to alumni and friends across the globe.”

    To make an early commitment to UWA’s Calling All Tigers Giving Day, visit giving.uwa.edu/tigers. Follow UWA Alumni and Development on Facebook, Twitter, and Instagram for details on the event.
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